R&D is the day job.
Most of what we build hadn't been built when we started, so we built it ourselves, on our own technology, and then made it earn its keep in production.
- systems built in-house
- 21systems built in-house
- AI messages sent every year
- 10M+AI messages sent every year
- businesses have used our technology
- 10,000+businesses have used our technology
- putting AI into production since the week ChatGPT launched
- 2022putting AI into production since the week ChatGPT launched
Every system, by what it does.
Conversation
05 systemsAI that talks to customers where they already are.
AI over SMS
Among the first commercial systems to let an AI qualify and follow up leads by text, built the week ChatGPT launched.
Database reactivation
Re-works old leads and past customers to find who is back in the market, then books them in.
Self-learning live chat
Website chat with safeguards. When it doesn't know, it emails a person; their reply updates what the AI knows, in real time.
Support history training
Turns years of email or social inbox history into a support assistant trained on how real cases were actually resolved.
Production voice AI
Voice agents built on Gemini Live, running in production on our own harness.
Safeguards
03 systemsThe rules that make AI safe to put in front of customers.
Sentinel
Reads the sentiment of every reply and ends the conversation the moment someone is annoyed or not a fit, then marks them do-not-contact.
Moderation AI
Sits between an incoming message and the AI that answers it, checking for abuse and whether the person actually wants a reply.
The Gauntlet
Our assessment framework for testing an AI system before it goes live, so buyers can judge it on evidence rather than claims.
Vision and documents
07 systemsAI that reads photos, statements and agreements.
Eye-shape scanning
Scans a customer's eye shape and recommends the lashes that suit them. Used in Boots and Superdrug.
Photo evidence checks
Checks that an uploaded photo genuinely shows the problem being reported, before a case moves forward.
E-signature chasing
Collects documents and chases signatures until a file is complete. Built for legal, now used in mortgages.
Bank statement analysis
Flags where a lender may have raised credit when the statement showed it shouldn't have, such as alongside gambling transactions.
Credit agreement review
Analyses a consumer credit agreement to assess whether the borrower was treated fairly by their lender.
CV ranking
Ranks CVs against a job description to set the reading order. It never picks the hire.
Solar suitability
Estimates whether solar would pay on a property from its address, photos and Google's mapping data.
Growth
06 systemsAI that finds the next sale and the best way to ask for it.
Cadence
Polite, persistent follow-up over days and weeks, checked against the system of record so nobody is contacted twice or quietly forgotten.
AI A/B testing
Continuously hunts for the messages that get customers to their goal fastest, in sales and in support.
Signal
Reads a business's website and traffic signals and predicts which AI systems would pay for that business.
Reputation AI
Spots unhappy customers early so issues get fixed, and asks happy ones for reviews.
Abandoned-cart AI
Asks shoppers why they didn't buy, recommends products from live stock and creates custom discount codes.
WhatsApp credit checks
With the customer's permission, runs a credit check inside WhatsApp and explains the financial products available to them.
How we decide what the AI may do.
Work with what's there
We connect to the CRM, ERP or dealer management system a business already runs. Nobody has to migrate to a new platform.
The model doesn't set the facts
Prices, stock, eligibility and policy come from the business's own systems and rules. The AI handles the conversation.
Safeguards first
Every system knows when to stop, when to stay quiet and when to hand a decision to a person.
Evidence before go-live
The Gauntlet lets a buyer see how a system behaves before launch, rather than judging it on a demo.
- Regulated work
- FCA-, SRA- and HIPAA-regulated environments
- Integration
- CRMs, ERPs and dealer management systems
- Technology
- Our own platform and harness
- Development
- All carried out in the UK
Two ways in.
You run a dealership or motor group
Book a 15-minute revenue review. We look at your lead sources, lease renewals and systems, and show you in pounds what is recoverable before we talk price.
Book a revenue reviewEveryone else
Legal, finance, retail, distribution or something we haven't listed. New work starts with a paid discovery: we map the process, the systems it touches and the number worth moving, then tell you whether a build will pay back.
Start a conversation